Blogs & Resources
Blueprints for Business SuccessPPC Budgeting Tips
I wanted to share with you some PPC budgeting tips because let's be honest, Pay Per Click ain't cheap. It can get really competitive out there and click-throughs can cost a lot. Business services like mine average $1 - $2 a click, but getting on top and staying there...
The Trinity Principle
Hard to believe it's episode 13 already! In this episode, we will discuss The Trinity Principle with the one and only Renia Carsillo! The Trinity Principle Renia is a digital dominatrix because her methods are kinky and you can rely on her to tell you what to do to...
New Google My Business Features
Google introduced 4 new google my business features for your listing if your listing qualifies. You will need to have a verified listing and you may only qualify for certain features based on the industry of your business. New Google My Business Features These...
Google Guarantee Badge
Recently, Google announced the Google Guarantee Badge for select listings. This qualification provides a consumer protection program for products and services provided by the company of the listing. This is a value-added service for locations that leverage Google Ads....
Copy vs Content
Copy vs Content is a conversation that often makes me frustrated. They are not the same thing but have a lot of overlap and similarities, but they aren't the same thing. That's because they are centered around different purposes. It can be a little convoluted when you...
Shopify SEO Tips
Shopify is an incredibly popular eCommerce website platform and for good reason, it's one of the better ones. These Shopify SEO tips should help you better understand how to use SEO in the Shopify environment. While I still prefer the overall flexibility and...
The Last of Us 2 Review: This Game is Awful & I Loved It (It’s Not What You Think)
I'm going to get raw and real in this The Last of Us 2 Review. This is a very genuine review and I'll do my best to prevent spoilers but some details may need to be said. TLOU2 is no doubt one of the most anticipated AAA titles and sequels for the PS4. It's no...
How To Fix A Suspended Google Listing
I recently helped a client fix a suspended Google listing and listen, it isn't fun. Not much about Google listings or Google My Business IS fun. Here are some reasons you may get a suspension and what you can do to reinstate your listing. Reasons for Suspended Google...
Perfecting Project Management
Loved recording Perfecting Project Management with the AMAZING Susan Fennema of Beyond the Chaos. Check out Queertintine Episode 10 below or on YouTube to watch our unscripted, unedited, informal interview on how structure sets you free. This episode contains goodies...
Google Update – Landscape Orientation
We know that it matters to Google and your SEO if your site is mobile friendly. But what about a landscape orientation of your website, or rather, lack of? "What will happen if my website does not support landscape mode in mobile device? How [does] Google see that?"...
How To Research Like a Pro In 3 Steps
Good marketing means lots of research. The better your research, the better your marketing strategy will be. This article will help you research like a pro with my 3 easy search engine tricks. Google knows everything if you know how to ask the question. You can find...
Yoast SEO – Everything You Need to Know
Yoast SEO is a freaking awesome tool, personally I believe it to be the best or one of the best SEO and Readability tools for WordPress. Yoast's guidelines measure performance and these measurements can often trip up users. Let's talk about those areas, what they...
The 4 Steps of Mastering SEO
If you're reading this and you've done SEO, you'll know there are more than 4 steps to doing it successfully. But mastering SEO can be done in as little as 4 steps for those who want to know what the most important parts of SEO are. You should be doing all of the...
Networking Mistakes You Should Avoid
Networking is still a top-notch way to achieve your business goals. From getting your first client to growing your business; from getting a job to hiring a candidate. In my many years, I've seen a lot of networking mistakes and in this piece, I'll tell you what they...
Search Engine Ranking Factors
If we can understand what search engine ranking factors are, we can better plan and implement our online strategies. Without getting too technical, I want to talk about what we (SEO professionals) do know. The knowledge, BTW, is generally learned from search engine PR...
The Outer Worlds- My GoTY 2019
My 2019 Game of the Year goes to The Outer Worlds, a brilliantly quirky, fun, and addicting RPG by Obsidian. Normally I would write a review on the game here in this segment, but I already wrote a review for this game which you can read here. I'll refrain from...
Does Google Give Preferential Treatment?
People have asked me this before "does google give preferential treatment to Shopify" and I can only assume the suggestion came from someone involved in the sales process on the other side. No, Google doesn't give anyone preferential treatment. Not Shopify, not...
Maximize Your Content Marketing Budget
Even companies with the biggest pockets want to get the most out of their content marketing budget. We all want to not only spend money wisely but make as much return as we can. This is even more important to small businesses because they are on more limited budgets....