Blogs & Resources

Blueprints for Business Success

Let’s Get Real: Kicking Insecurities to the Curb

On September 11th, The Female Founder’s Society proudly released ‘Kicking Insecurities to the Curb’. Like all our videos, it's raw, unscripted, and transparent. Kicking Insecurities to the Curb covers bite-sized strategies that entrepreneurs can use to help reduce the...

The Importance of Visual Content

Content is king. All it is is something that is expressed through a medium. Content can be written. It can be videos, pictures, or audio. Verbal speech is a piece of content. Visual content is becoming more necessary in your marketing strategies as audiences progress....

Let’s Get Real: Anxiety Bites

On September 4th, The Female Founder's Society proudly released 'Anxiety Bites', which was a very personal video for us to record. Anxiety Bites covers bite-sized strategies that entrepreneurs can use to help reduce the crippling effects of anxiety. We covered...

Small Marketing Budget – What You Can Do On A Budget

Marketing is tough. Having a small marketing budget makes things feel impossible. So how do you handle this predicament as a small business owner (SBO)? Here are the steps I recommend for starting on a shoestring budget. There's likely to be a couple of places you can...

Instagram Images Can Cause SEO Damage, Google Warns

Why have some websites seen significant drops to image search traffic after embedding Instagram images? This question was addressed by Google's own John Mueller. If you aren't familiar with what this is about, this paragraph is a great read for you! You can improve...

Let’s Get Real: Stay Lit

On August 21st, The Female Founder's Society proudly released 'Stay Lit' with very special guest, Coach Carol Williams. Stay Lit covers strategies that entrepreneurs can use to help fight procrastination and help keep you motivated. In other words, how to stay lit!...

Let’s Get Real: Working with Depression

On August 13th, The Female Founder's Society launched 'Let's Get Real'. A 5-week program on self-love, self-care. Our first session, launched on the 14th, 'Working With Depression' covers strategies that entrepreneurs can use to help cope with depression in the...

Website Speed: How it Effects Your Sales

Website speed can be the reason that your really good content doesn't get noticed. It can harm your bounce rate, session time, conversion rate. Most people don't realize the effect that can have on your sales too.   For this article, I gathered data from HubSpot,...

Google Core Update

From time to time you'll receive a Google Core Update. This is nothing more than a change to the primary search ranking algorithms. They update this in order to continue to improve the experience one receives as a user to ensure the information displayed is relevant,...

The 7 Steps of SEO

In small business, you've all heard of SEO. But how many people actually understand what it means? This article will cover a little of how to do it, and also what it is. SEO stands for Search Engine Optimization. Basically, it is the process of increasing your website...

My Little Family

As part of my rebrand, transparency and authenticity are going to be parts of my content strategy. Articles like this. No business. No education. No professional lines or serious tones. Just genuine stuff that I love in my daily life. My family is my favorite thing in...

Using Instagram From A Desktop

Instagram is a unique social media platform as they have yet to create a system of using Instagram from a desktop. It was, and still is, designed to be used from the mobile app. There are 2 ways I've discovered how to Instagram from a desktop. I'll show you how here....

My FileMaker DevCon 2014 Commercial

I found this nostalgic gem when I was updating my YouTube video lists. When I went to FileMaker's Developer Convention back in 2014 in San Antonio one of my interviews made it in Apple's marketing commercial for the platform. So on a whim, I decided to post it...

Assassin’s Creed: Odyssey – My GoTY 2018 TIE

I just couldn't pick only one. Sorry, but 2018 was too good for gaming to do that. So I didn't go off of scores alone and I chose two games that I couldn't stop playing. This and Detroit: Become Human. Assassin's Creed Odyssey I hated this franchise! Up until...

Detroit: Become Human – My GoTY 2018 TIE!!!!!

I know, I know. A TIE! I tried to whittle it down and compare scores but 2018 was one of the best years in gaming. I couldn't pick just one of the two titles I thought were most epic. If you're wondering what this tied with, it was Assasin's Creed: Odyssey. Both this...

Facebook Verification

Facebook Verification is a process in which Facebook acknowledges your authenticity as a genuine 'legit' business. They go through a process of matching up your website, business listings and sometimes even your tax documents or business license filings. It doesn't...

Unethical SEO Practices

Where there is money to be made in any reputable industry, there will always be unethical practices. SEO is no exception. Unethical SEO practices are also known as Black Hat SEO. These are deceptive methods used to charge you more money and make you more promises....

Market Like You Mean It Week 4: Where’s My Audience

Where's your audience and how do you reach them online? See the full 6-week course at The Female Founder's Society This video will cover helping you understand how to manage the DIY of your online marketing without living in fear. You don't have to do every effort and...