Blogs & Resources

Blueprints for Business Success

The 5 Rules of Success – As Told by Steve Jobs

Steve Jobs will always be known for his levels of success. Regardless if you're a fan of Apple, Claris, or Mac products. I was recently introduced to the 5 rules of success that Steve Jobs shared with his friends. One of his best friends actually decided to share this...

Star Wars Binge Watching Guide

I just going to make the assumption that with the time off you're getting for holiday, you're going to binge-watch all installments of the Star Wars franchise in chronological order. So here is a cheat sheet so you'll know what order to watch as well as a brief...

Social Media Strategy in 6 Steps

Social media strategy is the art of creating a roadmap for your social media marketing. The goal is to be as efficient and profitable as possible. Like all marketing efforts, a Return of Investment should be a priority in the long-term game. So how do you create this...

That Time I Was in The Atlanta Journal Constitution

Honestly, it doesn't feel like it's been nearly 2 years ago. Hurricane Irma was coming. Category 5. Harvey had just devastated Houston. And here comes an equivalent storm to hit my small town in the Tampa Bay area. It was the kind of storm that buckles your windows,...

Quick Scope Review of Ghost Recon Breakpoint

With the game being so new I wanted to do a Quick Scope review to help you understand why this game is lackluster. As if all the mediocre reviews and overwhelmingly poor feedback weren't enough. But like you (maybe, I don't really know you) I LOVE this franchise and...

Why Be Normal When You Can Be Extraordinary?

"Normal" is a word I hear far too often and quite frankly, I hate it. It's something people tend to try and achieve in their businesses far too much. I mean, why be normal when you can literally be anything you want to be? Which, by the way, doesn't mean you have to...

Sales and Marketing: Why Most Employees Can’t Do Both

Sales and Marketing are both cornerstones to growing your business. Studies have shown that when leveraging multiple people for these efforts, the efficacy grows. Basically, it's more successful and profitable to have each one its own entity. With its own person or...

How To Use Google My Business

Since the death of Google+, Google My Business (GMB) has added more features for your business. Now if you're an at-home solopreneur you may not get as much out of it, BUT there are a lot of cool features that I don't see local businesses taking advantage of. So, what...

Best Social Platforms

The best social platforms will vary depending on the attributes of you and your business. B2B and B2C will use social media in different ways. Selling services is very different from selling products. How I made my decision on determining the best social platforms was...

Let’s Get Real: Time Management

On September 18th, The Female Founder’s Society proudly released ‘Time Management’. Like all our videos, it’s raw, unscripted, and shares our honest experiences. Time Management covers techniques that you can use at home or the office to help lead to more productive...

Networking Strategy for Introverts

Networking and Introverts. Two very simple words. But when put together, not so simple for an introvert. It's cringe-worthy. Introverts are shy, reticent, not concerned with external things. So if you are an introvert, how in the world are you supposed to network if?...

Let’s Get Real: Kicking Insecurities to the Curb

On September 11th, The Female Founder’s Society proudly released ‘Kicking Insecurities to the Curb’. Like all our videos, it's raw, unscripted, and transparent. Kicking Insecurities to the Curb covers bite-sized strategies that entrepreneurs can use to help reduce the...

The Importance of Visual Content

Content is king. All it is is something that is expressed through a medium. Content can be written. It can be videos, pictures, or audio. Verbal speech is a piece of content. Visual content is becoming more necessary in your marketing strategies as audiences progress....

Let’s Get Real: Anxiety Bites

On September 4th, The Female Founder's Society proudly released 'Anxiety Bites', which was a very personal video for us to record. Anxiety Bites covers bite-sized strategies that entrepreneurs can use to help reduce the crippling effects of anxiety. We covered...

Small Marketing Budget – What You Can Do On A Budget

Marketing is tough. Having a small marketing budget makes things feel impossible. So how do you handle this predicament as a small business owner (SBO)? Here are the steps I recommend for starting on a shoestring budget. There's likely to be a couple of places you can...

Instagram Images Can Cause SEO Damage, Google Warns

Why have some websites seen significant drops to image search traffic after embedding Instagram images? This question was addressed by Google's own John Mueller. If you aren't familiar with what this is about, this paragraph is a great read for you! You can improve...

Let’s Get Real: Stay Lit

On August 21st, The Female Founder's Society proudly released 'Stay Lit' with very special guest, Coach Carol Williams. Stay Lit covers strategies that entrepreneurs can use to help fight procrastination and help keep you motivated. In other words, how to stay lit!...

Let’s Get Real: Working with Depression

On August 13th, The Female Founder's Society launched 'Let's Get Real'. A 5-week program on self-love, self-care. Our first session, launched on the 14th, 'Working With Depression' covers strategies that entrepreneurs can use to help cope with depression in the...