Blogs & Resources

Blueprints for Business Success

The 7 Steps of SEO

In small business, you've all heard of SEO. But how many people actually understand what it means? This article will cover a little of how to do it, and also what it is. SEO stands for Search Engine Optimization. Basically, it is the process of increasing your website...

My Little Family

As part of my rebrand, transparency and authenticity are going to be parts of my content strategy. Articles like this. No business. No education. No professional lines or serious tones. Just genuine stuff that I love in my daily life. My family is my favorite thing in...

Using Instagram From A Desktop

Instagram is a unique social media platform as they have yet to create a system of using Instagram from a desktop. It was, and still is, designed to be used from the mobile app. There are 2 ways I've discovered how to Instagram from a desktop. I'll show you how here....

My FileMaker DevCon 2014 Commercial

I found this nostalgic gem when I was updating my YouTube video lists. When I went to FileMaker's Developer Convention back in 2014 in San Antonio one of my interviews made it in Apple's marketing commercial for the platform. So on a whim, I decided to post it...

Assassin’s Creed: Odyssey – My GoTY 2018 TIE

I just couldn't pick only one. Sorry, but 2018 was too good for gaming to do that. So I didn't go off of scores alone and I chose two games that I couldn't stop playing. This and Detroit: Become Human. Assassin's Creed Odyssey I hated this franchise! Up until...

Detroit: Become Human – My GoTY 2018 TIE!!!!!

I know, I know. A TIE! I tried to whittle it down and compare scores but 2018 was one of the best years in gaming. I couldn't pick just one of the two titles I thought were most epic. If you're wondering what this tied with, it was Assasin's Creed: Odyssey. Both this...

Facebook Verification

Facebook Verification is a process in which Facebook acknowledges your authenticity as a genuine 'legit' business. They go through a process of matching up your website, business listings and sometimes even your tax documents or business license filings. It doesn't...

Unethical SEO Practices

Where there is money to be made in any reputable industry, there will always be unethical practices. SEO is no exception. Unethical SEO practices are also known as Black Hat SEO. These are deceptive methods used to charge you more money and make you more promises....

Market Like You Mean It Week 4: Where’s My Audience

Where's your audience and how do you reach them online? See the full 6-week course at The Female Founder's Society This video will cover helping you understand how to manage the DIY of your online marketing without living in fear. You don't have to do every effort and...

Market Like You Mean It Week 3: Crafting Your Message

Crafting Your Message Week 3 of Market Like You Mean It series in The Female Founder's Society Crafting Your Message Here are the written breakdowns and a more formal blog on the topic in case you don't have time to watch the video. Guide Your Readers on a Journey A...

My BNI Experience

So I was in BNI years ago, around 2013. It was before I started this business. At the time I was a Business Development Director for a software company. I was brought in during the growth phase to increase lead generation and sales. One of the ventures we embarked on...

Market Like You Mean It Week 1: Marketing with Intention

My digital partner Claire Brown and I embarked on creating an online group, The Female Founder's Society. We help female entrepreneurs navigate the challenging world of business while still being moms, wives, and people who need self-care. We kicked off our online...

Website Builders & SEO – What You Need to Know

Website builders are all the rage! Especially as digital marketing grows. They commonly come in shiny packages and boast that they are "developer free". The idea is to never need to hire a professional to create your website. In my experience, however, that's not...

Peyton Manning – The GOAT, The Legend, The Man

As a long-time Peyton Manning fan, I will never turn down an opportunity to write a piece on his legacy. Many will make the argument that rings are the ultimate definition of GOAT, but I say there's far more to that. To be a legend, one must play with legendary skills...

Flesch Readability Scores – Everything You Need To Know

Content is a critical part of marketing yourself online. Content is used in social media, websites, printed materials, etc. Flesch Readability Scores are a fantastic way to determine how strong your content is on the web. Here's the simple way to interpret how to...