Nov 18, 2020 | Content / Copy, Social Media Marketing
After successfully reaching your audience, it’s time to implement your messaging. This is my favorite part! This is the 4th cone in your funnel and the 3rd buyer phase. In this cone, you are hooking the leads you’ve cultivated. This strategy is about...
Nov 11, 2020 | Content / Copy, PPC, Sales Strategies, SEM, SEO, Social Media Marketing
Now that you have planned your funnel, it’s time to reach your audience. This is the part where you focus on the inbound and lead generation portion of your funnel. This cone is all about being a magnet and drawing in interested potential buyers. Reach Your...
Nov 4, 2020 | Branding Strategies, Marketing Strategies
The first cone in your inbound marketing funnel is for planning. So in this article, we’ll talk about how to plan your funnel. Plan Your Funnel When I purchase cooking oils from Vom Foss they are funneled into a glass bottle for me to take home. The funnel...
Oct 28, 2020 | Digital Marketing / Technology, Marketing Strategies, PPC, SEM, SEO
I decided to write an informative series highlighting what an inbound marketing funnel is and the details of the 5 cones within each funnel. This will keep this article from getting too bloated. Each cone will cover part of the 4 buyer stages and account for the...
Oct 21, 2020 | Content / Copy, SEM, SEO
Last week I talked about Cheap SEO and touched on some of the Unethical Tactics that Black Hat SEO’s will do. It inspired me to want to talk about Content Spinning and why you need to be cautious of your SEO provider doing it to your site. Is unethical? Depends...
Oct 7, 2020 | Social Media Marketing
Here is how to disable comments on social media platforms that allow for the option. Normally I would advocate to be in favor of engagement but let’s face it, trolls are gross and sometimes it’s best to just share without the harassment of what the...
Sep 30, 2020 | Social Media Marketing
2020 is over halfway through, and there’s a lot of analytics to support both the changes and the stagnant constant about select social media platforms. So what are 2020’s biggest social media sites? Biggest Social Media Sites Facebook Are you surprised?...
Sep 28, 2020 | Fun Articles!, Gaming / Game Reviews
The talk of the gaming world is about what Microsoft buying ZeniMax means for PlayStation users. Twitter and Reddit are obsessed with theories that Microsoft will claim the many titles as exclusives for Xbox and PC. I love gaming, I love writing about games, and I...
Sep 23, 2020 | Social Media Marketing
A lot of small businesses I talk to aren’t marketing on Reddit. It’s not because they don’t really need to be but because many people think of Reddit as a platform of memes, crowdfunding, and political ads. While all of that is true, Reddit is also a...