Sep 16, 2018 | Business / Operations Strategy, Content / Copy, Digital Marketing / Technology, Marketing Strategies, SEO
Website traffic is the foundational element for marketing your brand. The challenge is, startups usually can’t afford it. I wanted to write this article to help folks starting out gain a sense of how they can start creating website traffic for themselves. Yes,...
Jun 13, 2018 | Digital Marketing / Technology, For Clients, Marketing Strategies
I want to start off by saying that I am a huge fan of Google. I find them to be smart. Incredibly impressive. Google social media, however, was a huge ball drop. Not in the NYE Dick Clark kind of way. I hate that I hate Google social media so much. I’ve seen it...
May 16, 2018 | Content / Copy, Digital Marketing / Technology, Marketing Strategies
Having the blogging blues sucks! The blogs are posting but the leads aren’t coming. Seems like everyone should know this, but blogging is a ‘slow-paced’ effort. It’s a marathon, rather than a sprint. Effective blogging takes time. The problem...
Apr 25, 2018 | Content / Copy, Marketing Strategies
Content is everywhere. It’s what we see, feel, write, read. In the world of marketing, it IS the world. Quality content is crucial. It’s also hard to do for a lot of marketers. Especially small business owners doing their own marketing. Creating quality...
Mar 18, 2018 | Marketing Strategies, Sales Strategies
I was fortunate enough to be a guest on Matt Inglot’s podcast, Freelance Transformations. I had a blast. Matt is brilliant and if you aren’t already subscribed to his podcasts, please look into them. I listen on Stitcher weekly. Below, I’ll...
Dec 15, 2017 | Marketing Strategies, Social Media Marketing
A long, long time ago in a galaxy far, far away, Twitter turned a simple “#” symbol into a way to identify messages about specific topics. This article is all about how to be a hashtag hero. In other words, how to use hashtags correctly. What is a hashtag,...
